Deliver exactly what customers need in the exact moment of their journey. Orchestrate engaging customer journeys across the web, email, mobile, social, and other touchpoints for faster conversion and relevant engagement.
Examples of Acquia Journey Use Cases
Acquisition Targeting Based on Web Behavior
Identify and activate contextual triggers to personalize engagement at key steps in the journey.
Cross-channel Challenger A/B Journeys
Test offers and incentives across many channels, not just one, and push more effective offers.
Transaction History-Based Cross-channel Offers
Boost cross- and upsell by triggering email, text, social and other offers based on time of day, past purchases, and preferences.
Automate Smart Facebook & Twitter Custom Audiences
Use CRM and web/email behavior data to automate custom social audience campaigns.
Conduct Channel-to-channel Personalization
Leverage customers’ social media posts to trigger informed, personalized email offers.
Deliver Better Customer Service
Help customer service and support be more effective by giving them real-time customer-issue data and guide them with decisioning rules.